A site about earning additional income online
Terms of use | Sitemap
Close |x| Online Income

Introduction to online income. What you can expect to learn from this site and how it will help you in making money on the Internet.

What You Can Earn

What you can expect to learn from my-income-online.com

Online Income During Crisis

How economic crisis affects income of publishers of online content

Must Have's For Making Money

What you need to have in place in order to start earning online income

Content Creation

Content - value for your website visitors.

Online Content Types

Discussion of various content types

Selecting Topic

Factors to consider when selecting content for a website.

Advertiser Value

A look at online content from advertiser's perspective.

Content Competition

How much competition exists for your topic.

Income Potential

Estimating how much advertisers are willing to pay for ads on your website

Building Content

Creating a website around different types of content

Dynamic Content

Building dynamic website content

Website Promotion

Promoting online content.

Money From Traffic

Increasing website traffic is necessary for generating income online

Increase Traffic

Techniques for generating traffic for your website

Submit To Search Engines

Submitting your website to search engines

Link Exchange

Building up back links via link exchange to your website.

Submit To Internet Directories

Promoting your website by submitting to Internet directories.

Other Ways To Increase Traffic

Discussion of less obvious ways to increase website traffic

Word Of Mouth

Word of mouth effect for increasing website traffic

Search Engine Optimization

Increase traffic by optimising your website for search engines

Search Engines

Importance of search engines in achieving high internet traffic

How Search Engines Work

Discussion of how search engines work. On-site and off-site factors.

Optimizing For Search Engines

What search engine optimization includes

Selecting Keywords

Selecting keywords and keyphrases - the initial step of search engine optimization

Improving Ranking

Techniques for achieving and improving search engine rankings

Off-page Factors

Role of off-page factors in achieving high rankings with search engines

On-page Factors

Role of on-page factors in achieving high rankings with search engines

Selecting Domain Name

Selecting domain name to achieve favorable search engine rankings

File Naming

Thinking out folder structure and file-naming to achieve better search engine rankings

Page Title

Selecting optimal page title to achieve higher search engine rankings

Meta Tags

Role of meta tags in search engine optimization. Discussion of relative importance of different meta tags.

Header Tags

Optimizing header tags to achieve higher search engine rankings

Anchor Text

Using anchor text to achieve higher search engine rankings for your webpages

Site Menu

Importance of website menu in achieving high search engine rankings for target keywords

Sitemap

Role of sitemap in search engine optimization and achieving favorable position in search engine results

Other Optimization Techniques

Discussion of other search engine optization techniques such as using bold and italic text, optimizing images and optimizing text content

Making Money

Ways of making money from your website traffic.

Selling Advertising

Making money by selling advertising space on your website

Selling A Product

Make money online by selling a product and/or service

Close |x|

ways to generate traffic

Other articles about online income

Affect Of Crisis Online: How economic crisis affects income of publishers of online content Read more...

Building Dynamic Website: Building dynamic website content Read more...

Optimize Anchor Text: Using anchor text to achieve higher search engine rankings for your webpages Read more...

Obtaining External links - reciprocal link exchange and free links

Link exchange basics

Obtaining links from other websites pointing to your website is a great way to start generating traffic instantly. Link exchange serves two good purposes. First, it brings actual visitors to your web pages, i.e. creates traffic. Second, if done properly it positively affects your website search engine rankings SERPs (more on this in search engine optimization section, for our immediate purposes it's enough to say it's a good thing). Below more information about how to obtain external links and how to do it properly.

How to exchange links

The main idea of link exchange is to identify websites that are related to content on your website and get that website to publish a link to your website. A reciprocal link exchange is probably the most common way to exchange links, whereby you will be required to place a link to that website from your website. There are also many sites that will place a link to your website free and without you having to place a reciprocal link. A lot of websites will have a link page and a form to submit a link exchange request. For those sites that don't have a form for submitting link requests check whether the site has a dedicated links page or lists any links to other websites at all. If it does not I would say it's rather unlikely they would agree to publish your link (at least not without a fee). If you do find that a site participates in link exchange contact site webmaster and ask them to place a link to your web page. Offering a reciprocal link to their website will increase your chances of getting a positive reply.

Now, few important things to keep in mind when exchanging links:

Exchange links with websites that are related to content on your website. Getting links from websites that have nothing to do with content on your pages will bring little or no result. Having other websites link to yours can't really hurt your website search engine rankings (more on this in the SEO section). However, it is believed by some that having links to sites with 'bad reputation' can have negative effect on your site's ranking.

Building links is an on-going process. Of course, building up an initial set of links to your site to get your site started and then leaving but best results can be achieved when you build up links on a continuous basis. For example, you can decide for yourself, that each day/week/month you are going to obtain a certain amount of links to your site and try to stick with the plan.

These days there is a lot of software (some is free and some is paid for) that automates the process of building links. I personally never used one and frankly never replied to requests originated from automated link exchange software, as I prefer the human contact, but it is definitely one of the ways to go about link exchange that has a right to existence. Since I haven't used any of these programs, I hesitate to recommend any particular ones. For those of you who are interested in experimenting with them, I suggest to do a search for "automatic link exchange software".